Ever since the WHO declared COVID-19 as a pandemic and suggested people quarantine themselves at home to prevent its spread, there has been a storm of anxiety, fear, uncertainty, and frustration among the masses. 

The current lockdown situation all around the world has been especially difficult for people who live alone, the elderly, and frontline medical workers. It has aggravated mental health issues in the young and old, and left people feeling lonely.

There has been, however, one aspect of technology that is providing a means of connectivity and support to people—social media.

With people self-quarantined in their homes, the use of social media, such as Facetime, Zoom, Houseparty, TikTok, Facebook, Instagram, etc. has increased tremendously.

Here, we’ll talk about a few ways social media has been a beacon of light in these dark times of the Coronavirus pandemic.

Balcony Concerts In Italy

Among the countries of the world facing the crisis of the coronavirus, Italy was hit the worst. With over 132,000 reported cases and over 16,000 deaths, history had seen the worst in one of the world’s fashion capitals.

Hospitals were overwhelmed; doctors and medical staff were doing extensive duties to combat the virus crisis in their land. In these circumstances, various artists decided to host concerts on their balconies as a symbol of solidarity and support for the people of their country.

One violinist in Milan, Italy, Aldo Sebastian Cicchini, started playing violin in his balcony one evening in the lockdown. His neighbors clapped for him after he finished and immediately demanded an encore. He plays each evening at 6 PM for his fans.

He describes the experience as, “Here in my building, every time I played, despite the distance between us, we felt closer.”

The video of Italian musicians playing ‘My Heart Will Go On’ went viral on social media and gave hope to the entire world.

This woman singing one of the most powerful hymns in history, ‘Hallelujah’ in her balcony, continues to unite people and gives everyone the message of strength and perseverance. 

Education, Skill Sharing, And Collaboration Through Social Media 

Another positive aspect of social media during these times is the imparting of knowledge and skill and collaborating with people in your respective niche. People are relying on social media for doing business, learning from each other, and keep strong communication among each other during this time.

The director of Youth Affairs in the British Virgin Islands, Brenda Lettsome-Tye, encourages the younger generation to avail the benefits of social media. She says, “As we are on a curfew, I encourage you to take this time to find yourself, develop a skill, take advantage of the many free lessons, tours, music concerts that are available online.”

There are many courses, video tutorials, podcasts, etc. on various topics that people can avail online and increase their competency during this lockdown.

Online Support Through Video Calls, Text Messaging, And Community Building

The world has seen the importance of social media in this time of social distancing as people have been able to maintain communication and connection through it. Even though social media will never be a substitute for the human need of touch and affection, the presence of various channels for communication with our loved ones is nonetheless crucial.

In New Jersey, one man paid homage to the frontline medical workers fighting the battle against coronavirus in a catchy song called ‘Saving Us.’ The song which thanks the medical workers for their help and support went viral on social media and kick-started a series of music icons making songs as an ode to the medical workers. These music icons include Britney Spears, Sir Elton John, Thomas Rhett, Keith Urban, etc.

YouTubers also jumped in the scene to sing the song ‘We Are The World’ from their homes as a way of showing solidarity to people confined in their homes these days. The video is up on YouTube, of which all the benefits go to charity.


It is indeed a time of uncertainty, anxiety, and restlessness. No one knows how long the pandemic will last and how much havoc it has still yet to cause in the world. However, the world of social media has virtually connected millions of people and has been able to spread positivity, solidarity, and connection among the masses. It has shown that even if we are in solitude right now, we are not alone.